---
title: How Loyalty Campaigns Work
description: "A loyalty campaign allows customers to collect digital stamps (Chopz) and redeem rewards once they reach a required number. For example: ### **Collect 8 Chopz → Redeem Free Coffee** ![](https://chopz.my/wp-content/uploads/2026/03/What-Happens-After-Redeeming-a-Reward-1.png) When a customer visits your store and qualifies for a…"
url: "https://chopz.my/cn/docs/how-loyalty-campaigns-work/"
updated: "2026-04-03"
category: "Campaigns & Rewards"
---

# How Loyalty Campaigns Work

A loyalty campaign allows customers to collect digital stamps (Chopz) and redeem rewards once they reach a required number.

For example:

### **Collect 8 Chopz → Redeem Free Coffee**

![](https://chopz.my/wp-content/uploads/2026/03/What-Happens-After-Redeeming-a-Reward-1.png)

When a customer visits your store and qualifies for a stamp, you can issue a Chopz using the merchant scanner.

Once the required number of Chopz is collected, the reward becomes available for redemption.

#### **********************Loyalty campaigns help businesses:**********************

  encourage repeat visits increase customer retention reward loyal customers

Customers can view their progress directly on the store page.

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